How we work:

UNCOVERY

We will visit your place of business to:

  • Listen to your story, desires, cautions, etc...

  • Discover the most important assets at your disposal, including the ones you're potentially unaware of

  • Find out what may be holding you back

  • Experience your business operations, team, and competitive environment first-hand

STRATEGY CREATION

We will get to work to:

  • Develop a long-term strategy that will accelerate your sales growth year after year

  • Develop a short-term sales strategy that will make the biggest impact the fastest and with the least effort

  • Create messaging that will make potential customers think of you first and like you best, long before they need you

  • Identify the media delivery vehicles (internet, radio, tv, billboards, guy in gorilla suit, etc...) that will most efficiently reach potential customers

STRATEGY PRESENTATION

We will meet with you and your decision makers to present:

  • Our recommendations for the growth of your business

  • An agreement on numerical benchmarks to measure our success

  • A commitment to implement the first 12 months of our marketing strategy

CONTINUAL CONSULTING

  • Regular calls to get feedback, adjust the short-term strategy and keep our finger on the pulse of your company

  • Creation of all writing and ad concepts

  • Media buying that saves you the normal 15% commission that most agencies charge (this savings usually covers all or most of our fees)

  • Development of internal messaging to improve team unity, enthusiasm and performance

We work exclusively with…

  • 1. Business owners who have impeccable integrity.

  • 2. Bold decision makers able to act without a committee.

  • 3. Visionaries who measure success in years, not months.

  • 4. Owners eager to grow business to the full market potential.

How we charge:

The only way for us to make more money is to increase the size of your business.

How’s that for confidence?

Our goal is to maximize your advertising impact with the lowest reasonable spend. This allows you to spend only what is necessary or to put extra horsepower into aggressively growing in your market. You will pay:

UPFRONT FEE

A one-time investment to cover the cost to research and create your marketing strategy.

MONTHY FEE

A monthly fee that adjusts every twelve months by the amount that your business grows.

From the learning center: